How much? Help, please

Nick Ellsworth · Posted: Fri May 23, 2008, 00:07 (GMT) Post subject: How much? Help, please

Hi everyone,

Got this through:

Details:" Enjoyed your demo--we are an American talk radio show based in New York.

We launch in July and are looking for a show "voice" to do our sweeps and liners.

They average 10 seconds or less.

What would you charge per liner?"

Have no idea what to quote on this.

Anyone have any suggestions? All advice is gratefully received!

Nick

Haneen Arafat · Posted: Fri May 23, 2008, 01:31 (GMT) Post subject:

Nick,

I'd ask if they are on broadcast nationally, or just on in NYC? Or are they satellite? And if they're national, (but not satellite), how many affiliates and with what network?

I can tell you offline what each might go for, but in my experience, imaging rates are by per-page basis, or monthly retainer. PM me you think if I can be of help.

Bill Campbell · Posted: Fri May 23, 2008, 01:36 (GMT) Post subject:

New York City or somewhere in New York State?

Liners for radio are done on a monthly retainer for a twleve month period.

NY City - $700 per month
Elswhere in the State - $300 per month

There's no one time fee for different length liners.

They should pay you monthly for every month they run. I've hired at least a dozen people this way in my 20 years as a radio PD.
This is how it's done.

Good luck.

Nick Ellsworth · Posted: Fri May 23, 2008, 10:12 (GMT) Post subject: how much? Help, please

Thanks for all replies. Much appreciated. Haneen, have asked those questions. I'll PM you if and when I get more info. if I may.

Cheers,

Nick